Case Study: IQ-EQ

“I know the weekly summary I get from VitalBriefing covers everything I need to know, what really matters because it impacts my business.”
Serge Krancenblum, Group Executive Chairman, IQ-EQ

About IQ-EQ

IQ-EQ is a leading investor services group, employing 3,400+ people across 23 jurisdictions worldwide. They combine global technical expertise with a deep understanding of client needs to provide a comprehensive range of compliance, administration, asset and advisory services to their broad spectrum of clients, ranging from investment funds and multinational companies, to family offices and private clients. IQ-EQ affirms its sustainability standards within every service it provides, helping global investors focus on investing and preserving capital in a sustainable and compliant manner.

The Challenge

With a growing need to monitor industry, competitor and market developments, IQ-EQ was becoming increasingly overwhelmed with the sheer amount of information that was available. There were too many newspapers, blogs and newsletters to keep up with, while knowing which sources to trust and follow – in the age of fake news and misinformation –was a growing challenge. Indeed, due to information overload, identifying business-critical news and insights was simply taking too much time, preventing key staff from doing their actual jobs.

The Solution

To solve IQ-EQ’s problem, VitalBriefing designed a monitoring product that provides structured, accurate and authoritative information specifically related to IQ-EQ’s business needs. The exhaustiveness of VitalBriefing’s research, combined with clear and concise summaries of each relevant article, is the exact solution IQ-EQ required. Now, useless information is filtered out, and they get the exact, must-have information and updates they need on a regular basis.

ROI, Benefits and Results

IQ-EQ is now able to provide the same level of consistent, high-value information across all their key stakeholders, improving the quality of all outsourced monitoring information. Assured that VitalBriefing’s monitoring Briefing will cover exactly what the organisation needs, IQ-EQ can focus on doing what it does best: taking care of its clients.

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